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ARMED FORCES DAY

Armed Forces Day recognises and celebrates those who have served in the forces and those currently serving. It acknowledges the contribution they make and raises awareness of their dedication to our country.

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Armed Forces Day celebrations raise awareness about the sacrifices and work by both veterans and those currently serving.

Benefits
Sponsorship

Armed Forces Day is...​​

A family friendly event which encourages people in Dudley and  beyond to come together to support British Armed Forces. The event  is held at the prestigious Himley Hall and Park and includes:

 

  • Vintage funfair and entertainment

  • Vintage singers

  • Military processions

  • Marching band competition 

  • Display of vintage military vehicles

  • Antique and craft fair

  • Military re-enactors

  • Presentation ceremony to award veterans with their veteran’s badges

  • Exhibition stands

Statistics and

publicity opportunities
 

  • Up to 12,000 visitors attend every year
    Out of 100 people surveyed, 99 said they would attend the event again and 98 described it as very good or excellent 

  • Online promotion on the council website in the run up to the event, up to 750,000 website hits per month 

  • Social media promotion - audience in excess of 300,000 

  • Significant press and broadcast coverage across the black country reaching an audience in excess of 230,000

The opportunity

To sponsor a prestigious community event whilst supporting the armed forces and recognising service men and women, past and present. Armed Forces Day is an inspiring, local, community event which recognises the outstanding contribution the armed forces community makes to our country.

Principal Gold sponsorship package worth £5,000

  • The event to be named Armed Forces Day in association with (your companies name) 

  • Your logo to be featured on all publicity materials and correspondence including, 5,000 leaflets, 300 A4 posters, 8 large outdoor advertising posters and 2,000 programmes distributed across the borough 

  • Full page advert and full page editorial in the programme 

  • Advertising boards surrounding the main arena 

  • Free exhibition space at the event 

  • Website coverage (Up to 750,000 hits per month) –link to your website 

  • Social media coverage –audience of up to 300,000 

  • Coverage on DigiTV 

  • Six invitations to afternoon tea with the veterans and VIPs 

  • Your business name included in up to eight news releases 

  • Five publicity mentions by the compere in the main arena 

  • Access to internal council and partner audiences in excess of 15,000 

  • E-bulletin promotion which is sent to 40,000 local residents

Silver community sponsorship package worth £2,500
 
Red zone:     Outdoor adventure activities
White zone:  Vintage entertainment
Blue zone:    Military area

  • Sponsorship of the red, white or blue zone.  Your company name to be included in the branding of the zone. Brand presence throughout

  • Your logo to be featured on all publicity materials and correspondence including, 5,000 leaflets, 300 A4 posters, 8 large outdoor advertising posters and digital programmes 

  • Half page advert in the programme 

  • Free promotional exhibition space within your sponsored zone

  • Two invitations to afternoon tea with the veterans and VIPs 

  • Website coverage (Up to 750,000 hits per month) – link to website 

  • Your business name included in up to five news releases 

  • Social media coverage –audience of up to 300,000

Bronze sponsorship package worth £1,000 (4 packages available) 

  • Your logo to be featured on all publicity materials and correspondence including, 5,000 leaflets, 300 A4 posters, 8 large outdoor advertising posters and digital programmes 

  • Free exhibition space at the event 
     

Benefits​

  • Provides your company with the opportunity to sponsor a prestigious local community event  whilst supporting the Armed Forces

  • Positions your company as an employer and business who has an empathy with local people 

  • Provides your company with excellent coverage in the run up to, during and post the event using online, print and broadcast media channels with a combined audience of 475,000 
     

CONTACT US

Join

For further information about this opportunity or to join the Mayoral Business Club please call 01384 818216 or email: anthea.jones@dudley.gov.uk

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